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From the Editor: Changing the Banner to Reflect Virtually Blind’s Focus on “Virtual Law”

April 19th, 2007 by Benjamin Duranske

Benjamin Duranske's Second Life Avatar 'Benjamin Noble'Particularly observant readers may have noticed that the banner tagline here changed today from “Justice, Law, and Politics of Virtual Worlds” to “Virtual Law | Legal Issues That Impact Virtual Worlds.”

There are two reasons for this change. First, I believe VB is the first site to regularly use the term “Virtual Law” to refer to the law as applied to and used within virtual worlds, and I want to reinforce that. I suspect that virtual law will become a popular specialization over the next five to ten years, and I’d like people searching for the term to be easily able to find this site. Second, the previous tagline was simply too broad. There are other sites that do a better job covering political and social science issues in virtual worlds than VB ever would, so it makes sense to narrow VB’s focus to what we’re best at — virtual law.

The content here won’t change (though I’ll have to find more creative ways to justify poking fun at ugly campaign headquarters); this is really just a stylistic change to make the site’s image align more accurately with its content.

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